Owned By: Snap, Inc.
Category: Photo and video
Operating System: IOS and Android
Available for download: Yes
Desktop version: No
Approximate release date: 2011
Age Rating*: Rated 12+ for the following:
- Infrequent/mild sexual content and nudity
- Infrequent/mild profanity or crude humor
- Infrequent/mild alcohol, tobacco, or drug use or references
- Infrequent/mild mature/suggestive themes
Brief Description*: Snapchat is a fast and fun way to share the moment with your friends and family.
*Information from the App Store
To use Snapchat, you must grant access to your camera.Access to your camera (device camera)
When people create an account on Snapchat they have the option to sync their contacts to connect with their friends.Access to contacts (on the device)
Users have the option to access their photo gallery. By doing so, users can share images from their photo gallery and save images to their photo gallery.Access to photo gallery (on the device)
Each post and message is connected to a username or other identifier.Anonymous posting (posting without a username or other identifiers)
Some businesses use Snapchat to promote their products and services on SnapChat stories.Business Accounts (used for business)
Snapchat users can send messages in the form of an image or video, or they can send direct messages.Ability to chat
When people send photos or videos to someone through Snapchat, they can determine how many seconds the viewer can access it (1-10 seconds or an infinite time limit.) Once the time limit is reached, it can no longer be viewed. For direct messaging, there is no time limit, but the message disappears after the chat is closed out of. However, both the sender and receiver can save the message. Lastly, stories are available for 24 hours after posting.Clear history function (including photos and stories)
Snapchat uses contact information and identifiers to track users across apps and websites owned by other companies. Other data may be collected and linked to your identity including purchases, contact info, user content, identifiers, diagnostics, location, contacts, search history, and usage data. Additionally, Snapchat may use your location when it isn’t open, which can decrease device battery life.Collects user’s information
People can connect with people they don’t know through Snapchat.Connect with strangers (ability to)
Similar to other social networking apps, cyberbullying is plausible.Cyberbullying opportunities
Snapchat users can message their friends privately.Direct messaging (private)
You can purchase “boosts'' for your Snap Score on eBay. This may require you to give your password to the seller so they can boost your score.Established accounts available for purchase online
This type of content is not typically found on Snapchat, but it can be found on the discover section or users can send Snapchats relating to these topics.Eating disorder content/imagery/references
Users can search for users or filters by using emojis. Some emojis contain secret messages.Emoji search
Sponsored ads may contain graphic content or lead you to graphic content.Graphic content warning (blurring graphic content before viewing)
Users can create groups on Snapchat to send images and texts to an entire group.Group chat and video chat
Users cannot use hashtags to search for accounts or content.Hashtag use (use hashtags as a search/directory)
People can save “my eyes only” images in Snapchat memories. It is password protected.Hidden photo vault
Snapchat does not have this feature.Hidden web browser
Live streaming is currently not available for users.Live streaming
Snapchat doesn’t need location access for it to function.Location dependent services (must location for it to function)
Similar to other apps, Apple and third-party websites can gather and use location information to provide location-based services.Location services enabling
Publishing partners, such as Seventeen, Vice, The Washington Post, People, and more, share sponsored content on Snapchat.Marketing (sponsored content)
Snapchat will generate a collection of Snapchat photo memories that were taken on the same date you access the app.Memories (from past posts)
This type of content is not typically found on Snapchat, but users can send “snaps” to each other regarding mental health.Mental health content/imagery/references
Nudity is not part of Snapchat’s content. However, users may choose to send nude content to each other or on a “story.”Nudity
Users can take pictures and store them within Snapchat and can send them once they are connected to WiFi or data.Offline functionality (can be accessed without WiFi/cell service)
Some current shows by Snapchat: Deep Creek, Endless Summer, The Dead Girls Detective Agency, and Growing up Drag.Original content (shows, news, movies)
The only additional password beyond the account password is to access “my eyes only” saved photos.Password protected (beyond account password)
People can use filters on their images and edit them too.Photo filters and editing
Pornography posts are not part of Snapchat’s content, but it can be shared by users.Pornography (refer to sexualized content)
While Snapchat accounts are considered “private” or “public,” users can monitor who does and does not view their Snapchat stories.Privacy settings (set account as private)
Users can report bullying, inappropriate content, safety concerns, etc. on Snapchat.Reporting functions
If someone screen records or takes a screenshot of someone’s Snapchat or story, they will be notified.Screen recording and screenshot notifications
Snapchat tracks “snap” scores based on a user’s activity on the app, such as how many apps you send and receive. Additionally, when users send and receive a “snap” to each other everyday, they increase their Snapchat streak.Scoring system (trophies, points, rewards, etc.)
Both individuals and companies can promote themselves on Snapchat.Self-promotion (for popularity or marketing purposes)
WatchMyFeed is the current site where account access can be purchased.Sexual account accessible by purchase
While this type of content isn’t common on Snapchat, it can still be found on the app.Sexualized content (sexual acts, pictures, or videso)
Through Snapchat, users can post “stories” that consist of images or videos that are posted for 24 hours for all their followers to view.Story posts
Suicide posts are not part of Snapchat’s content, but it can be shared or posted by users.Suicide content
Individuals can video chat on Snapchat.Video chatting
This is uncommon on Snapchat.Violence
Users can send voice messages to Snapchat friends.Voice chatting
Reviewed By: Ryan
While Snapchat has a deceptive feel to it due to the disappearing messaging function, the messages, pictures, and videos are not always inappropriate. Snapchat has taken over how kids “message” each other and often prefer “snapping” someone over texting. Setting expectations and discussing behaviors for using the app is very important as a parent. Snapchat itself isn’t dangerous, but a youth posting risky content could turn into a dangerous situation.
If youth have not been exposed to sexualized content, drugs, and mental health topics before Snapchat, there is a high potential for them to be exposed after they create a Snapchat account. If you have had prevention discussions around these topics, then you might feel more comfortable letting your 13-year-old use Snapchat.
Discuss help-seeking strategies with your youth, such as what do to if they see someone posting about mental health issues, depression, self-harm, or suicide. Teach them to use the reporting functions built into Snapchat and to keep an open line of communication with you as the parent. Teach them how to report and block users that post inappropriate content or who are bullying your child.
There are “Publisher Stories” about sex available. You should be prepared for your kids to see these as it’s easy to stumble upon and kids are curious about sex at that age. Talk to your children about not posting sexual or provocative content. Teach them about self-esteem based upon the content of their character, not the appearance of their body. As of today, a search of the word “sex” in the Discover section resulted in these Publisher Stories: “Your Biggest Sex Questions Answered” (Teen Vogue), “We Asked Sex Workers About Their First Days on the Job” (Vice), and “7 Hookup Secrets Sex Therapists Want You to Know” (Cosmopolitan).
Adult Snapchat accounts can be accessed through a purchase. You can also search WatchMyFeed and find accounts that will, for a fee, allow you access to sexually explicit Snapchat accounts. The fees are monthly and some are available for purchase for a year. Fees range from $14-$60 a month and around $99 for a year’s access.
Be aware of multiple accounts as well. Youth will sometimes have a well-curated appropriate account that you know of, but will also have other accounts where questionable behaviors will occur.
My #1 recommendation: If you are going to let your child have a Snapchat account, you should have an account as well so that you can effectively educate them on how to use it responsibly. You should “friend” each other on Snapchat to assist in monitoring behaviors.
Here are some other safety tips:
- Do not use full names as usernames.
- Set the account to private.
- Only accept followers of people they know in person.
- Remove any unknown followers that they currently have.
- Do not post personal information such as drivers license, school ID’s, state ID’s, phone numbers, birth certificates, school schedules, and other identifying information.
- Turn off location services.
- Use the reporting system when they see inappropriate content.
- Talk to a parent if they see a concerning post from a friend (mental health, bullying, inappropriate posts).
- Report bullying both through Snapchat’s reporting function and to a parent.
- Save screenshots of bullying behaviors.
- Block bullies.
- Stick with the age restrictions.
- Snapchat keeps a “Snapchat Score” based upon how the user uses the app. Some youth may become overly focused on their score. Ask you kids what their “Snapchat score” is. Keep an eye on this. It will help you understand how much they are using the app.
- Even though an account is private, privacy isn’t guaranteed. Once a post is shared it is totally out of the users’ control.
- A digital reputation begins the moment an account is opened. What they post now could affect them later in life.
- I would not recommend children less than 13 use Snapchat even though the current app rating is 12+.